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E-commerce, technology, everyday life – in a new light.
Analysis, playbooks and tools that separate substance from hype – written from the field, not the sidelines.
The Sections
E-commerce
23 articles
Online retail in practice: store technology, performance, marketing and the trends that actually move revenue.
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Technology
32 articles
Gadgets, software and the technology behind digital everyday life – tested, explained, put in context.
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Travel & Lifestyle
27 articles
Travel better, live better: travel know-how and destinations – plus sport, nutrition and longevity, evidence-based instead of hype.
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In the Spotlight
E-commerce · Shop systems
Shopware vs Shopify: The Old Question, Recalculated
Shopware vs Shopify in 2026, recalculated: how AI-assisted development shifts the cost equation – with a worked example, a table and a decision guide.
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Technology · AI at work
AI Agents at Work: From Chatbot to Colleague
AI agents complete tasks rather than just answering questions: researching, booking, coding. Where agents work well today – and how to get started properly.
Technology · Security & sovereignty
Passkeys: The Slow, Secure End of the Password
Passkeys are safer and more convenient than any password – yet hardly anyone uses them consistently. How the technology works and how to make the switch.
New in Knowledge
Travel & Lifestyle · Digital balance
Digital Detox Has Failed – The Digital Diet Works
Radical abstinence fails in everyday life: reclaim control over your attention with a system instead of willpower – tools, mistakes, a sample day.
E-commerce · Shop systems
Page Performance: The Double Lever for SEO and Conversion
Page performance in e-commerce: how Core Web Vitals move rankings and conversion rate – and where to start first with images, JS and rendering.
Technology · Models & tools
Local AI vs. Cloud: When Your Own Models Pay Off
Local AI vs. cloud compared: data sovereignty, costs under sustained load, a worked payback example, and the routing pattern that combines both worlds.
Technology · Hardware & devices
AI PCs and NPUs: What's Really Behind the Marketing
“AI PC” is stamped on almost every new laptop. What NPUs actually do, which specs matter when buying – and when waiting for the next generation pays off.
Travel & Lifestyle · Smart living
Smart Home Without the Frustration: A Start That Doesn't End in Chaos
Matter, Thread and local hubs solve the smart home's old compatibility problem. A three-principle starting plan for a system that actually belongs to you.
E-commerce · AI in commerce
LLM Optimisation: How Your Store Shows Up in AI Answers
LLM optimisation for stores: how to get cited in ChatGPT, Claude and Perplexity – the key levers, common mistakes, and how to measure GEO visibility.
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